What You Need To Know About Your Competitors
You'll be well prepared to win the battle if you know these things about your competitors.
- Locations and phone numbers
- Style of selling: aggressive, adaptive, creative, etc.
- Pricing policies
- Discounts offered
- Frequency of promotions -- and their success rate
- Services and add-ons offered
- Image in the industry
- Presence in your territory
- Strengths and weakness of products and services
- New players or products on the horizon